Abstract
Zurich-based art director Jonas Voegeli was a guest at a Talking Heads conference on October 15th, 2019, where he presented a series of books created with the Hubertus Design studio. These award-winning books bring together regular “good design” principles – never more than two typographies per page, a strict grid, etc. – and often radical concepts in terms of content organisation, which act as metaphors for how the information was produced or assembled. The Hubertus Design studio is also technically innovative, working for instance on a “smart book” equipped with sensors that enable words to appear when the reader talks to it, like an oracle.
Text
Zurich-based art director Jonas Voegeli was a guest at a Talking Heads conference on October 15th, 2019, where he presented a series of books created with the Hubertus Design studio. These award-winning books bring together regular “good design” principles – never more than two typographies per page, a strict grid, etc. – and often radical concepts in terms of content organisation, which act as metaphors for how the information was produced or assembled. The Hubertus Design studio is also technically innovative, working for instance on a “smart book” equipped with sensors that enable words to appear when the reader talks to it, like an oracle.
